Which of these two searches can an ad show for broad match keyword "car window repair?" Choose two.
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Correct answer: replace car window, automobile glass replacement.
Why this is the answer
Broad match can match searches that are related in meaning, not just searches that use the exact same words. In this case, the valid matches keep the same repair-and-replacement intent for vehicle glass, so they stay aligned with the service being advertised. Google Ads evaluates the meaning of the query, which allows close variants and semantically related searches to enter the auction. Queries that shift from repair intent to vehicle purchase intent are not a strong fit for this keyword.
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