Which one of these is not a dependency of site visit optimization?
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Correct answer: Avideo-based creative.
Why this is the answer
A video-based creative is not a dependency for site visit optimization. While video can be an effective creative format, the optimization for site visits primarily relies on tracking and conversion events, not the specific creative type. Site visit optimization fundamentally requires a site visit conversion event type to define what a successful visit is, and the installation of the Twitter Pixel to track user behavior on the website and attribute visits to Twitter ads. Without these two elements, Twitter cannot measure or optimize for site visits.
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