Which report would you use to understand how Display interactions across the full purchase path contribute to conversions?

The Assisted Conversions report shows how different channels, including Display, contribute to conversions even if they weren't the final interaction. It helps you understand the role of touchpoints earlier in the customer journey. Time Lag shows the time between the first interaction and conversion, not specific channel contributions. Path Length indicates the number of interactions before conversion, not which channels were involved. Behavior Flow visualizes user paths through your site, but doesn't quantify conversion assistance by channel.