Which two columns are required in a feed? (select two)

A Unique ID is essential for every item in a feed, as it provides a distinct identifier for each product, service, or piece of content. This uniqueness is crucial for the system to accurately track, update, and manage individual entries, preventing conflicts and ensuring data integrity. The Reporting Label is also a mandatory column because it provides a human-readable name or description for each item, which is vital for organizing and understanding performance data in reports. Without a reporting label, it would be difficult to interpret analytics and optimize campaigns effectively. While a Clickthrough URL is often included and highly recommended for linking to specific landing pages, it is not strictly required for the basic functionality of a feed itself. Headline text is also a common and important creative asset, but it's not a fundamental structural requirement for the feed's core operation.