Which type of keyword is the following: "How to make a Facebook page"

How to make a Facebook page" is a long-tail keyword because it is a phrase of three or more words, specific, and indicates a user's intent to learn or perform a task. Long-tail keywords generally have lower search volume but higher conversion rates due to their specificity. It is not a transactional keyword, which would imply an intent to purchase (e.g., "buy Facebook page template"). It's not a navigational keyword, which would be used to find a specific website or page (e.g., "Facebook login"). It is also not a head keyword, which would be a short, broad term with high search volume (e.g., "Facebook").