Which type of selling partner must be invited to sell on Amazon?
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Correct answer: Vendor.
Why this is the answer
Vendors are Amazon's first-party sellers, meaning Amazon purchases products directly from them and then resells those products to customers. This relationship is by invitation only, as Amazon actively manages its vendor catalog. Sellers, on the other hand, are third-party merchants who list and sell their products directly to customers on the Amazon marketplace. Anyone can register to be a seller, making it an open platform, unlike the invite-only vendor program. Therefore, a selling partner must be invited to be a Vendor.
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