Who do Twitter Rules apply to?

The Twitter Rules apply to everyone who uses the platform, regardless of their account type or purpose. This ensures a consistent and safe environment for all users. Twitter's policies, which include rules against hateful conduct, harassment, and illegal content, are enforced universally to maintain the integrity of the service. Therefore, advertisers and publishers, while having specific guidelines related to their activities, are also bound by the general Twitter Rules. Limiting the rules to only advertisers or only publishers would create an inconsistent and potentially exploitable platform, undermining Twitter's efforts to foster healthy public conversation.