Why are Unsubscribed from List, Bounced Email, and Clicked SMS not viable triggers for a webhook in a flow?
Choose an answer
Tap an option to check your answer.
Correct answer: These metrics cannot trigger flows, therefore cannot be used to trigger webhooks..
Why this is the answer
Klaviyo flows are automation sequences that are initiated by specific triggers. The metrics "Unsubscribed from List," "Bounced Email," and "Clicked SMS" are not designed to initiate a flow directly. Since webhooks within Klaviyo flows are steps within an existing flow, they cannot be triggered by events that cannot themselves trigger a flow. Therefore, if an event cannot start a flow, it cannot be used to trigger a webhook that would be part of that flow. The statement that webhooks cannot be triggered by list-related events is incorrect, as many list-related events (like "Subscribed to List") can trigger flows. The claim that they are all viable triggers is also incorrect for the reasons stated.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed