Why is Boolean Search a consideration when looking at social listening tools? Choose two answers.

Boolean search is crucial for social listening tools because it allows for highly specific and refined searches. By using operators like AND, OR, and NOT, you can combine keywords, exclude irrelevant terms, and define precise relationships between search terms. This specificity directly leads to more efficient mention pulls, as the tool can filter out noise and focus on the most relevant conversations, saving time and improving the accuracy of your data analysis. Without Boolean capabilities, searches would be broader and less targeted, resulting in a higher volume of irrelevant mentions that would need manual sifting.