With the goal of driving awareness for a new product from their company,a business owner considers inflating their target cost-per-thousand impressions(tCPM)bid in their Google Video campaign.Whatmay be the unwanted result of inflating the tCP M bid for this new campaign?
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Correct answer: Inflation might result in the budget depleting faster without increasing unique reach..
Why this is the answer
The correct answer is: **Inflation might result in the budget depleting faster without increasing unique reach.** Inflating the tCP M bid can lead to spending the budget more quickly without necessarily reaching more unique users.Thismeans the campaign might end up paying more for impressions without effectively increasing the breadth of their audience.
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