You are an American fashion brand that aims to expand to the French market. You created a French video ad to promote your new business casual design to young professional women between 20 to 40 years old. What are your targeting criteria?

The correct answer is Location: France AND Gender: women AND Age: 20-40 because using AND ensures your ad reaches only the audience that meets all three criteria simultaneously: people living in France, who identify as women, and are aged 20–40. Using OR would broaden the audience too much, showing your ad to people who may meet only one of the criteria, which reduces relevance and campaign effectiveness.