You're a marketing executive at an airline company and have been asked to plan your company'sonline advertising budget on a monthly basis.You decided to use Google Ads'Performance Planner to help accomplish this task.What are two advantages Performance Planner offers you?Choosetwo.
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Correct answer: Performance Planner uses machine learning for forecasting., Performance Planner forecasting is powered by billions of Google searches conducted each week..
Why this is the answer
Two advantages that Google Ads'Performance Planner offers to a marketing executive at an airline company are: 1.**Performance Planner uses machine learning for forecasting:**Performance Planner leverages machine learning algorithms to provide accurate and data-driven forecasts for your advertising campaigns.This enables you to make informed decisions about your monthly online advertising budget based on projected performance outcomes. 2.**Performance Planner forecasting is powered by billions of Google searches conducted each week:**Performance Planner's forecasting capabilities are informed by avast amount of data generated from Google searches.This allows you to access insights into potential reach,conversions,and other key performance metrics,helping you plan your advertising budget more effectively. These advantages make Performance Planner a valuable tool for optimizing your online advertising strategy and budget allocation.
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