You should name spam and keyword stuff your business name in your GBP to increase your rankings

False. Naming spam and keyword stuffing your Google Business Profile (GBP) business name is a violation of Google's guidelines and can lead to penalties, including suspension of your listing. Google prioritizes accurate business names that reflect your real-world branding. While keywords in your business name can sometimes contribute to ranking, this must be done organically and without manipulation. Focus on providing accurate business information, optimizing other GBP sections like services and descriptions, and building legitimate local citations and reviews to improve local search rankings.