You want to expand your skincare brand to the markets in Germany and Austria. Currently, you only have the English version of your Twitter ad creatives. Select the right approaches to translate your English Creatives to German.

The correct answers are Do some research on the cultures and customs in Germany and Austria and Ensure your creatives are appropriately and effectively translated because expanding into new markets requires cultural sensitivity and accurate messaging. Research ensures your content resonates with local audiences, while proper translation preserves meaning and tone. Simply testing with Americans of German descent or using Google Translate may result in messaging that is inaccurate, awkward, or culturally insensitive, which can hurt brand perception.