You want to promote your citrus flavored sports drink to a wider International audience on Twitter.Choose the creative best practices you can apply in your videoads.

Creating human connections makes your ad relatable and memorable, fostering emotional engagement with a diverse international audience. People respond well to stories and emotions, making your sports drink more appealing than just its features. Including movement in the first few moments of your video is crucial for capturing attention quickly, especially in a fast-paced feed environment. This prevents users from scrolling past and encourages them to watch more. Ending your video with a product reveal might be too late; it's better to integrate the product naturally throughout the ad or reveal it earlier to maintain engagement and ensure the brand message is conveyed even if the user doesn't watch the entire video.