Your game company is running a video ad to promote your new RPG game in the Japanese market. Your marketing team found that this game is most popular among teenage boys who are interested in Shōnen manga and anime. What are your targeting criteria?
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Correct answer: Age: 14-20, Keywords: Shōnen, anime, manga, Location: Japan.
Why this is the answer
The correct answers are Age: 14-20, Keywords: Shōnen, anime, manga, and Location: Japan because these targeting criteria ensure your video ad reaches the most relevant audience: teenage boys in Japan who are interested in Shōnen manga and anime. Including age, interests (keywords), and location aligns your campaign with the demographic and psychographic profile of your ideal players. Movie: Seven Samurai is too narrow and unrelated to the target audience for this RPG game.
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