Your team is in month 15 of continuous improvement with a manufacturing company. Your current theme is “expand,” and your team is focusing on building new digital products on their website. Your client is pushing to have your team create a new team member profile template and add all the company’s team members to the “About Us” page. Which of the following would be the BEST option to complete their request while still making progress on the initial goals?

The best option is to sell additional points. This allows the agency to accommodate the client's new request without sacrificing progress on the agreed-upon "expand" theme and digital product development. It maintains client satisfaction while ensuring the agency's capacity and project goals remain on track. Denying the request outright could damage the client relationship, especially after 15 months of continuous improvement. Removing planned action items to fulfill the new request would derail the current sprint's objectives and the overall "expand" theme, which is counterproductive to Growth-Driven Design principles. Teaching the client to code is impractical and outside the scope of typical agency services, and it's unlikely they could develop and launch a template quickly and effectively.