YY Finance does not sell product or services on Amazon but is interested in leveraging Amazon Advertising solutions.Which campaign type is NOT available to YY Finance?
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Correct answer: Linkin campaigns.
Why this is the answer
YY Finance, as a company not selling products or services directly on Amazon, cannot use "Link-in campaigns." Link-in campaigns (e.g., Sponsored Products, Sponsored Brands, Sponsored Display) are designed to drive traffic to product detail pages or Stores within Amazon. Since YY Finance doesn't have products listed on Amazon, these campaign types are irrelevant and unavailable. "Link-out campaigns," on the other hand, are available. These campaigns (e.g., Amazon DSP, certain Sponsored Display placements) allow advertisers to direct traffic to external websites or landing pages, which is suitable for businesses like YY Finance that want to leverage Amazon's audience reach without selling directly on the platform.
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