Zhang works for an online marketing firm.A client wants to develop an audience strategy to reach new customers with a high intent to purchase their products.Which of the following audiences can Zhang use to meet his objective?

To target new customers with a high intent to purchase products,Zhang should consider using the**In-Market** audience.In-Market audiences are individuals who are actively researching or comparing products and services across the Google Display Network and YouTube,indicating a stronger intention to buy.Google determines the composition of these audiences based on specific online behaviors,such as frequent visits to related websites or recent search query patterns.By leveraging In-Market audiences,advertisers can pinpoint and reach potential customers who are currently in the decision-making phase and are more likely to convert.