Google waze ads fundamentals exam answers

By Laurynas Brazys · 24 August 2022 · #google #answers #downloads

This file contains all possible real exam questions with 100% correct and verified answers. Free updates included. Save your time.

Below you’ll find some selected questions from the latest real certification exam. You can get an idea about the exam format and prepare for it smarter. Need all exam questions with answers? Consider downloading our file.

In what year did Google acquire Waze?

• 2005
• 2008
• 2013
• 2017

Which Waze offering is a data exchange program in an effort to form partnerships with local governments around the world?

• Waze Carpool
• Connected Citizens Program
• Waze Ads
• Waze for Brands

What additional features are in the Plus dashboard?

• Ad Downloads
• Inbox Impressions
• Inbox Action Clicks
• All of these

Waze is a — movement company, with the power to move people to you.

• Car
• Traffic
• GPS
• Human

Passing the “Toothbrush Test” means that drivers use Waze — times per day.

• 1
• 2
• 1.5
• 0

In the U.S., on which of the following popular branding platforms do people spend the most in-app time per month, on average?

• Waze
• Pinterest
• Snapchat
• Twitter

What type of additional support do Preferred Partners receive?

• Client acquisition support
• Training materials
• Dedicated Account Manager
• All of these

Pricing for Plus starts at $ — day?

• $1,000
• $500
• $169
• $400

Which solution is meant for businesses with 1 to 10 locations?

• Brands
• Starter
• Plus
• None of these

In 2017, ads on Waze generated how many navigations to local businesses around the world?

• 4 million
• 10 million
• 14 million
• 24 million

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Is there a minimum investment to become Certified?

• Yes
• No, but Fundamentals Certification is required
• No, but Advanced Certification is required
• None of these

How do you calculate an Ad’s Click-Through Rate (CTR)?

• Ad Unit Clicks/Impressions
• Impressions/Ad Unit Clicks
• Navigations/Ad Unit Clicks
• None of these

In the U.S., on average, what navigational increase do businesses experience when they advertise on Waze?

• 2%
• 9%
• 10%
• 20%

Pricing for Waze Ads is based upon what type of model?

• CPM
• Flat rate
• Yearly subscription
• Monthly budget

What does Promoted Search offer?

• Priority in drivers’ search results
• Business name, logo, and address
• All of these
• None of these

In the U.S., Wazers with how many people in their household make up 65% of overall users?

• 0
• 1
• 2 to 4
• 5 to 10

More than what percentage of drivers using Waze are between 25 and 54 years old?

• 25%
• 50%
• 75%
• 99%

Zero-Speed Takeover displays ads when drivers —?

• Check their phone
• Come to a complete stop for more than 4 seconds
• Search for a business
• Begin driving

What business information does a Branded Pin provide when a user clicks on the info button?

• Business locations and store hours
• Phone number and special deals
• Store hours and phone number
• Business location, store hours, phone numbers, and special deals.

What do all three ad formats help businesses achieve?

• Differentiation from similar businesses in their area
• Improved location awareness
• Increased navigations to their locations and in-store traffic
• All of these

What can advertising on Waze Local help businesses of all sizes achieve?

• Raise their profile
• Increase location awareness
• Drive in-store traffic by turning their location into a destination
• All of these

How does the Waze Dashboard define the Navigations performance metric?

• The number of Wazers who search for your business
• The number of Waze users who click “Drive There” from an ad unit and then “Go” from the Location Preview screen
• The number of Wazers who see your ad
• The number of Wazers who click on your phone number

Which Waze Partner Program service level requires Waze Ads Advanced Certification and a minimum quarterly investment?

• Waze Certified
• Preferred Partner
• Both
• Neither

In the U.S., nearly half (46%) of all Waze users have a yearly household income of what amount (USD)?

• $50K or less
• $75K
• $90k
• $100K or more

How many hours per month do Wazers average on the app?

• 2
• 5
• 6
• 10.5

What do Waze Ads include that traditional OOH, billboards, and other ad platforms lack?

• Business name and logo
• Business address
• Critical targeting and measurement capabilities to interact directly with drivers in motion and turn your location into a destination
• Business phone number

Which ad formats does the Plus solution offer?

• Branded Pins and Promoted Search
• Zero-Speed Takeover
• All of these
• None of these

If you plan to spend less than $169/day, which solution is most suitable for your business?

• Starter
• Plus
• Brands
• None of these

Waze uses insights to effectively target drivers —?

• When they are at work
• When they are at home
• When they are near your business or visiting your competitors
• When they are not using Waze

What is the most recent Waze offering?

• Connected Citizens Program
• Waze Ads
• Waze Carpool
• None of these

In the U.S., almost ⅓ of the Wazers you reach on Waze live within how many miles / km of your business?

• 6 / 10
• 10 / 16
• 12 / 19
• 15 / 24

How many people use Waze around the world each month?

• 20 million
• 50 million
• 75 million
• 110 million

How many crowdsourced reports on routes and road conditions does Waze receive each month?

• 10 million
• 13 million
• 27 million
• 53 million

What does the Waze Dashboard allow you to do?

• Manage your account settings
• Track the performance of your campaign
• View your Creatives
• All of these

How are Waze routes developed to be as efficient as possible?

• Crowd-sourcing
• Collective GPS tracking
• Both of these
• Neither

Name the level(s) of the Waze Partner Program.

• Certified
• Partner
• Certified and Preferred Partner
• Waze Local Partner

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