Ak chce váš zákazník podrobnejšie preskúmať svoju kampaň Search Ads 360 a prezerať si reporty o tom, ako je jeho firma v službe nastavená, čo musí mať v rámci svojho účtu nastavené?

Custom dimensions are essential for detailed reporting and analysis within Search Ads 360. They allow advertisers to categorize and segment data based on specific business attributes not natively available in the platform, such as product IDs, profit margins, or internal campaign identifiers. This enables granular reporting on campaign performance relative to these unique business metrics, providing deeper insights into how the business is set up and performing. Labels are used for organizing campaigns, ad groups, keywords, and ads, but they don't create new reporting dimensions. Inventory management is a feature for advertisers with large product catalogs to automate campaign creation and updates, not for custom reporting dimensions. Audience segments are used for targeting and bid adjustments, not for defining custom data points for reporting.