Chystáte sa spustiť kampaň na tenisovú obuv. Čo musíte urobiť, aby ste sa uistili, že Campaign Manager 360 zobrazí kreatívy na webe so špičkovým športovým tovarom?

To ensure your creatives display on a specific publisher's website, you must download and send the placement tags to that publisher. Campaign Manager 360 generates these tags, which are snippets of code that the publisher implements on their site. When a user visits the site, the tag calls Campaign Manager 360 to serve the appropriate creative. Selecting optimal placements within Campaign Manager 360 (first incorrect option) defines where you want your ads to appear, but doesn't actively send the necessary code to the publisher. Uploading creatives (second incorrect option) makes them available in Campaign Manager 360, but doesn't link them to a specific publisher's site for serving. Selecting ad sizes (fourth incorrect option) is part of setting up the placement, but the crucial step for display is providing the publisher with the actual tags.