Ktorá z nasledujúcich možností je podmienkou používania rozšírených konverzií?

Enhanced conversions rely on Google Ads conversion tracking as their data source. This is because enhanced conversions work by securely hashing and matching first-party customer data (like email addresses) from your website with Google's own conversion data. Without Google Ads conversion tracking implemented, there's no foundational conversion data within Google Ads to enhance. While email addresses and phone numbers are crucial for the matching process, they are the data points used by enhanced conversions, not a prerequisite for using the feature itself. Google Analytics or offline conversions are alternative tracking methods, but enhanced conversions specifically integrate with Google Ads conversion tracking. Display & Video 360 (DV360) or Google Display Ads are advertising platforms, not a prerequisite for the conversion tracking mechanism.