Ktorý formát reklamy Display & Video 360 vyžaduje, aby vlastník nakonfiguroval reklamnú kreatívu podľa vzhľadu a štýlu svojho webu?

Native ads are designed to blend seamlessly with the surrounding content and user experience of the publisher's website or app. This requires the advertiser to configure the ad creative to match the look, feel, and style (e.g., fonts, colors, layout) of the specific environment where it will be displayed. In-stream video ads are pre-roll, mid-roll, or post-roll video ads that play within video content and don't typically require matching the publisher's site style beyond standard video player integration. Data-driven ads (or dynamic creative) use data to personalize content but don't inherently demand a specific stylistic match to the publisher's site. Responsive ads automatically adjust their size and format to fit available ad spaces, but the core styling is generally determined by the ad platform or advertiser's brand guidelines, not necessarily the publisher's site design.