Kvetinárstvo prevádzkuje kampaň zacielenú na organizátorov osláv ako konkrétne publikum vytvorené v službe Display & Video 360. Firma nechce, aby toto publikum videlo reklamu viac než dvakrát mesačne. Kde by mala nastaviť správu frekvencie?
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Správna odpoveď: v nastaveniach konkrétneho publika.
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The correct answer is "in the specific audience settings" because frequency capping for a custom audience created within Display & Video 360 is managed directly within that audience's settings. This allows for precise control over how often members of that particular audience are exposed to ads, independent of broader campaign or insertion order settings. Setting it here ensures the florist's specific goal of limiting ad views to twice a month for event organizers is met for that audience. "In the campaign settings" or "in the insertion order settings" would apply frequency caps more broadly, potentially affecting other audiences or line items within those structures, which isn't specific enough for this requirement. "In the line item settings" would apply the cap to a specific ad creative or targeting configuration, but not directly to the audience itself across all line items targeting it.
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