Prečo kampane na aplikácie na Googli fungujú lepšie, keď majú k dispozícii pestré portfólio podkladov?

A diverse portfolio of assets gives the Google Ads system more flexibility to create various ad combinations. This flexibility allows the system to dynamically test and optimize different ad creatives (text, images, videos) to find the most compelling combinations for different users and contexts. The goal is to maximize app installs or in-app actions, and a wider range of assets provides more options for the system to generate effective ads. Incorrect options: Campaign budgets are set manually and do not automatically increase with asset additions. While the system identifies high-performing assets, it doesn't automatically create new assets based on them; it uses the provided ones. App campaigns do not use traditional ad groups based on asset types; they are designed for broad reach and automated optimization across all provided assets.