Tramly je firma zameraná na zlepšenie optimalizácie konverzného pomeru. Mária dostala za úlohu zistiť, ktoré projekty Tramly sú vhodné na testovanie. Pri rozhodovaní používa stratégiu PIE. Ktorá z nasledujúcich otázok patrí ku kritériám stratégie PIE?

The PIE framework (Potential, Importance, Ease) helps prioritize optimization experiments. "Importance" refers to the impact a change could have, often directly related to the traffic or revenue associated with a particular page or element. Therefore, "How important is the traffic to this page?" directly addresses the 'Importance' criterion. "Why do some Google Ads campaigns perform better than others?" and "Why do most visitors come to the website via mobile devices?" are diagnostic questions, not directly related to prioritizing A/B tests within the PIE framework. "Can the click-through rate of this ad be better?" is a general question about potential improvement, but less specific to the PIE criteria than assessing the overall importance of the page.