Už desať rokov vlastníte úspešný internetový maloobchod. Nákupné správanie sa v poslednom čase zmenilo a ľudia nakupujú zakaždým menej. Uplatňujete pritom stále rovnakú produktovú aj marketingovú stratégiu. Ktoré dve veci by ste mali urobiť? Vyberte dve možnosti.

The correct answers are to "identify the needs and meet the demands of curious and impatient consumers" and "offer personalized experiences that meet the expectations of online or in-store shoppers." When consumer behavior changes, it's crucial to adapt by understanding new customer needs and providing tailored experiences. This proactive approach ensures relevance and customer satisfaction. Continuing with the same strategy (incorrect option) is risky because market shifts require strategic adjustments, not just waiting for trends to reverse. While ensuring profitability and sales with Shopping ads (incorrect option) is a goal, it's a tactic that should stem from an understanding of new consumer behavior, not a primary response to changing behavior itself.