如果想深入瞭解哪些自然搜尋查詢會將使用者帶往你的網站，該將哪個平台連結至 Analytics？

To understand which organic search queries lead users to your website, you should link Google Search Console to Google Analytics. Search Console provides data on your site's performance in Google Search results, including the search queries users entered, their impressions, clicks, and average position. This integration allows you to see this valuable organic search data directly within your Analytics reports, offering insights into user behavior originating from search. Search Ads 360 is for managing large-scale search advertising campaigns. Firebase is a platform for developing mobile and web applications. Google Ads is Google's advertising platform for paid search campaigns. While these platforms are Google products, they do not provide the organic search query data that Search Console does.