在一間擁有 10 家加盟店的小型五金行內，你是商店行銷團隊的一員。每家加盟店都有一筆想用於自我宣傳並提高來店客流量的預算。 你會怎麼建議？

Setting up a separate ad campaign for each franchise location is the most effective strategy. This allows for highly localized targeting, customized messaging based on each store's unique offerings or local events, and independent budget management. Each store can optimize its campaign to attract customers in its immediate vicinity, directly addressing their goal of increasing foot traffic. Creating one campaign per area, city, or country/region would be less effective because it would dilute the local focus. A broader campaign might reach people outside a store's service area, leading to wasted ad spend and less relevant messaging for individual locations.