Ben sells housewares through his website and app. What are two ways that Google Ads can fuel his business goals and help him achieve his objectives? (Choose two.)

Place ads for his business on all search engines.

Provide clear forecasts that allow for smoother purchasing.

Help users find and discover his products.

Sell him business leads at a preset price.

Increase overall installs and interactions with his app.


Certification program: 👉 Google Display Ads Certification Exam"

Explanation: The correct answers are ‘Help users find and discover his products’ and ‘Increase overall installs and interactions with his app.’ Google Ads can fuel Ben’s business goals and help him achieve his objectives in multiple ways. Firstly, by helping users find and discover his products through various ad formats across the Google Search Network, Google Display Network, and YouTube, Ben can increase the visibility of his housewares and attract potential customers to his website and app. This targeted approach ensures that his ads reach users who are actively searching for products related to housewares, maximizing the likelihood of conversions and sales. Additionally, Google Ads can increase overall installs and interactions with Ben’s app through app promotion campaigns that target relevant audiences across different channels, driving app downloads, engagement, and user retention. By leveraging Google Ads to promote his app, Ben can expand his customer base, increase brand awareness, and foster long-term customer relationships, ultimately driving business growth and achieving his objectives in selling housewares through his website and app. Therefore, the combination of helping users find and discover his products and increasing overall installs and interactions with his app makes Google Ads an effective tool for fueling Ben’s business goals and helping him achieve his objectives.

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