Within Campaign Manager 360, what are the components of each account?

Advertisers, user roles, user profiles, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and billing

Campaigns, user roles, placements, ads, reporting, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and creatives

Sites, placements, ads, inventory, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and creatives

Placements, ads, advertisers, reporting, inventory, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives and billing


Certification program: 👉 Google Marketing Platforms Campaign Manager 360 certification

Explanation: Within Campaign Manager 360, the correct components of each account are ‘Advertisers, user roles, user profiles, campaigns, Floodlight configuration, Floodlight tags, sites, placements, ads, creatives, and billing.’ These components are essential for organizing, managing, and tracking digital advertising campaigns effectively within the platform. Advertisers represent different clients or brands that run campaigns through Campaign Manager 360, each with its own set of campaigns, creatives, and billing details. User roles and user profiles determine access levels and permissions within the account, ensuring secure management and collaboration among team members. Campaigns encompass specific advertising initiatives, while Floodlight configuration and tags enable conversion tracking and attribution across various touchpoints. Sites and placements define where ads are displayed, optimizing targeting and reach, while ads and creatives are the visual and interactive assets used within campaigns. Lastly, billing details ensure transparent financial management associated with advertising expenditures. Understanding these components is crucial for effectively leveraging Campaign Manager 360’s capabilities to plan, execute, and measure the success of digital advertising efforts comprehensively. Therefore, selecting the option detailing these specific components correctly identifies the foundational elements that constitute each account within Campaign Manager 360, facilitating efficient campaign management and performance optimization for advertisers.

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