When should the dynamic creative be uploaded to Studio?

AFTER creating the feed, but BEFORE creating and publishing the Studio profile

AFTER creating the feed and publishing the Studio profile

AFTER creating the feed and Studio profile, but BEFORE publishing the profile

AFTER creating the preview sheet, but BEFORE creating the feed and Studio profile


Certification program: 👉 Google Marketing Platforms Creative certification

Explanation: The dynamic creative should be uploaded to Studio after creating the feed and Studio profile, but before publishing the profile. This sequence ensures that all necessary components are in place before finalizing and activating the dynamic campaign. Creating the feed is the first step, as it defines the data source from which dynamic content will be sourced and displayed. Next, setting up the Studio profile establishes how the dynamic creative will interact with the feed data and other campaign settings. Uploading the dynamic creative itself comes next, ensuring that the creative assets and their configurations are aligned with the feed and profile specifications. This order of operations allows advertisers to preview and validate the dynamic creative against the feed data and profile settings before launching the campaign. Once everything is confirmed to be functioning correctly in Studio’s preview environment, advertisers can then proceed to publish the profile, making the dynamic campaign live and ready for deployment. This approach ensures a systematic and organized workflow, minimizing errors and ensuring that all elements of the dynamic campaign are integrated and functioning as intended before reaching the live environment. Therefore, uploading the dynamic creative after creating the feed and Studio profile, but before publishing the profile, is the correct sequence for effectively managing and deploying dynamic campaigns in Studio.

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