When would you use Insights Finder and Find My Audience?

When you're looking to create audience lists that you can immediately apply to any of your Google Video campaign.

When you're looking to understand what audience solutions in an existing campaign are delivering the best results.

When you're looking to create audience lists similar to the audiences who delivered the best results in your Google Video campaign.

When you're looking to understand who your most valuable customers are on YouTube and how to reach them.


Certification program: 👉 Google Ads Video Certification Exam

Explanation: The correct time to use Insights Finder and Find My Audience is when you’re looking to understand who your most valuable customers are on YouTube and how to reach them. Insights Finder and Find My Audience are tools provided by Google that help advertisers gain insights into their audience demographics, behaviors, and preferences on YouTube. These tools enable advertisers to identify valuable customer segments, understand their characteristics and interests, and develop targeted strategies to reach and engage them effectively. By leveraging Insights Finder and Find My Audience, advertisers can optimize their targeting efforts, tailor their messaging, and maximize the impact of their Google Video campaigns by focusing on reaching the most relevant and valuable audiences. Therefore, using these tools is the correct approach when seeking to understand and reach the most valuable customers on YouTube, as it enables advertisers to align their marketing efforts with the needs and preferences of their target audience, ultimately driving better campaign performance and results.

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