When a store visit happens, the data is validated through a panel of users who volunteer to participate in Google Opinion Rewards. How many users volunteer?

5 million

100,000

1 million

500,000


Certification program: 👉 Google Ads Grow Offline Sales Certification Exam

Explanation: The correct number of users who volunteer to participate in Google Opinion Rewards and validate store visits is 5 million. Google Opinion Rewards is a program where users voluntarily participate by answering surveys or providing feedback in exchange for rewards such as Google Play credits. These users opt-in to share their location data, which Google then utilizes to validate store visits for advertisers. By leveraging a large panel of 5 million users, Google Opinion Rewards can provide robust and statistically significant data regarding store visits, ensuring the accuracy and reliability of the information reported to advertisers. This extensive user base enables Google to capture diverse demographic profiles and geographic locations, enhancing the representativeness of the data and its relevance for advertisers targeting various audiences and markets. Therefore, selecting 5 million users as the number of volunteers for Google Opinion Rewards aligns with the program’s ability to provide comprehensive and reliable insights into store visitation behavior, enabling advertisers to make informed decisions and optimize their advertising strategies effectively.

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