A Facebook core audience is based on:

location, demographics, interests, behavior, and connections

the number of years a person has been on Facebook

people who have already expressed an interest in your business

new people who share the characteristics of your existing audience


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Explanation: The correct answer is location, demographics, interests, behavior, and connections. Facebook’s core audience targeting allows advertisers to define their audience based on a variety of factors, including location, demographics (such as age, gender, education, and job title), interests (such as hobbies, activities, and pages liked), behavior (such as purchase behavior, device usage, and intent), and connections (such as friends of people who like your page or have engaged with your content). This comprehensive approach enables advertisers to precisely target their ads to reach the most relevant audience for their objectives, whether it’s driving brand awareness, generating leads, or increasing sales. By leveraging these detailed targeting options, advertisers can ensure that their ads are shown to people who are most likely to be interested in their products or services, ultimately maximizing the effectiveness and ROI of their advertising campaigns on the platform.

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