A playbook can include all of the following EXCEPT:

Videos and images.

Written instructions.

Live chat.

Interactive buttons.


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Explanation: The correct answer is Live chat. Playbooks are comprehensive guides or manuals that provide structured instructions, strategies, and best practices for handling various scenarios encountered during sales or customer interactions. They typically include written instructions, videos, and images to aid understanding and implementation. Interactive buttons may also be incorporated to provide users with options or actions to take based on specific situations. However, live chat functionality, which enables real-time communication between users and support representatives or sales professionals, is not typically included in playbooks. Live chat is a separate feature or tool designed for immediate interaction and assistance and is not static like the content found in playbooks. Therefore, while playbooks are valuable resources for guiding users through specific processes or workflows, they do not typically involve live chat functionality.

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