A software that provides delivery infrastructure for email marketing' describes which of the following terms?

ISP

CTA

ESP

SPF


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Explanation: The correct answer is ESP, which stands for Email Service Provider. An ESP is a software platform or service that provides the necessary infrastructure for email marketing campaigns. It offers tools and features that enable businesses to create, send, and manage email campaigns efficiently. ESPs typically include functionalities such as email template design, contact list management, campaign scheduling, tracking, and analytics. They also handle the technical aspects of email delivery, ensuring that emails are sent reliably and securely to recipients’ inboxes. ESPs play a crucial role in helping businesses connect with their audience through email marketing, facilitating personalized communication, improving engagement, and ultimately driving results. By leveraging an ESP, organizations can streamline their email marketing processes, enhance deliverability, and achieve their marketing goals effectively.

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