An inbound sales strategy focuses on identifying people who _________.

might already be interested

work at major corporations

have a budget, the right authority, a need, and a timeline

are already familiar with your product or service


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Explanation: The correct answer is might already be interested. An inbound sales strategy centers on attracting and engaging with potential customers who have shown some level of interest or engagement with your business, product, or service. These individuals might have interacted with your website, engaged with your content, or expressed interest through social media channels. Unlike outbound sales strategies that involve reaching out to prospects regardless of their interest level, inbound sales prioritize engaging with leads who have demonstrated some form of interest or engagement, making them more likely to be receptive to further communication and potentially progressing through the sales funnel. By focusing on individuals who might already be interested, an inbound sales strategy aims to build meaningful relationships with potential customers based on their existing needs, preferences, and behaviors, ultimately increasing the likelihood of conversion and long-term customer satisfaction.

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