True or false? When you coach a salesperson, you should spend more time listening than talking.

True

False



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Explanation: True or false? When you coach a salesperson, you should spend more time listening than talking.


Explanation: The correct answer is **True**. When coaching a salesperson, it is generally more effective to spend more time listening than talking. Listening allows the coach to gain a deeper understanding of the salesperson's challenges, goals, perspectives, and strengths. By actively listening, the coach demonstrates empathy, builds rapport, and creates a supportive environment where the salesperson feels heard, valued, and understood. Additionally, listening enables the coach to uncover valuable insights, identify underlying issues, and tailor their coaching approach to the individual needs and preferences of the salesperson. This approach fosters trust, collaboration, and open communication, facilitating a more productive and impactful coaching relationship. Moreover, by listening attentively, the coach can encourage self-reflection, promote self-awareness, and empower the salesperson to generate their own solutions and strategies for improvement. Ultimately, prioritizing listening over talking allows the coach to leverage the salesperson's expertise, experiences, and ideas, leading to more meaningful coaching conversations, enhanced learning, and sustainable performance improvement. Therefore, the selected answer accurately emphasizes the importance of active listening as a fundamental aspect of effective sales coaching.

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