What is the first question you should ask before you start gathering and analyzing data about your website?

“How is my website currently performing in search engine results pages?”

“How much traffic is my website getting from different channels?”

“What is the highest-impact page on my website currently?”

“What is my main goal for my website and what metrics can I track to help me achieve it?”


Choose an option to see if it’s correct. Check the explanation below.

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Explanation: What is the first question you should ask before you start gathering and analyzing data about your website?


Explanation: Before beginning the process of gathering and analyzing data about your website, the first question you should ask is, **“What is my main goal for my website and what metrics can I track to help me achieve it?”** This question is crucial because it sets the foundation for your data analysis efforts by establishing clear objectives and key performance indicators (KPIs) aligned with your overarching business goals. Understanding your main goal for the website allows you to identify which metrics are most relevant and meaningful in evaluating its performance and success. For instance, if your goal is to increase online sales, metrics such as conversion rate, average order value, and revenue generated are essential to track. Conversely, if your goal is to enhance brand awareness, metrics like website traffic, engagement metrics, and social media mentions may be more pertinent. By defining your main goal and associated metrics upfront, you ensure that your data analysis efforts are focused and actionable, enabling you to make informed decisions and optimizations to achieve your desired outcomes effectively. Therefore, the selected answer is correct as it emphasizes the importance of aligning data analysis with your website's overarching goals and objectives, guiding your efforts towards meaningful insights and actionable strategies.
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