Select all that apply. Which of the following metrics should be included in a content quality report?

Bounce rate

Average time on page

Goal completions

Organic search impressions

Percent exits


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Explanation: Select all that apply. Which of the following metrics should be included in a content quality report?


Explanation: The correct answers are **Bounce rate**, **Average time on page**, **Goal completions**, and **Percent exits**. These metrics are essential components of a content quality report as they provide valuable insights into how users interact with the content on a website. Bounce rate measures the percentage of visitors who navigate away from the site after viewing only one page, indicating whether the content effectively engages users and encourages them to explore further. Average time on page indicates the average amount of time users spend on a particular page, reflecting their level of interest and engagement with the content. Goal completions track specific actions or conversions completed by users, such as form submissions or purchases, providing insights into how effectively the content drives desired outcomes. Percent exits indicate the percentage of users who leave the site after viewing a particular page, highlighting potential exit points or areas where users may encounter obstacles or disengage from the content. Including these metrics in a content quality report allows marketers to assess the effectiveness of their content in engaging users, driving conversions, and ultimately achieving their business objectives, providing actionable insights for optimizing content quality and performance.
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