How is the geography of a visitor on your website determined?
Smart list
Source code
Referral source
IP address

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Explanation: How is the geography of a visitor on your website determined?
Explanation: The geography of a visitor on your website is determined by their **IP address**. This option is correct because an IP (Internet Protocol) address serves as a unique identifier assigned to each device connected to a network. By analyzing the IP address of a website visitor, it's possible to approximate their geographical location. This method relies on IP geolocation databases that map IP addresses to physical locations such as countries, regions, or cities. While other options like smart lists, source code, and referral sources can provide valuable information about website visitors, they do not directly determine the geographical location of the visitor. Smart lists are dynamic groups of contacts based on predefined criteria, source code refers to the underlying code of a webpage, and referral sources indicate the websites or platforms that directed visitors to your site. However, none of these methods specifically identify the geographic location of the visitor, making the option of IP address the correct choice for determining geography on a website.

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