If a sales team’s leads struggle to get in contact with their assigned salesperson, which phase of the frictionless selling framework will be most helpful to them?
Enable
Align
Transform

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Explanation: If a sales team’s leads struggle to get in contact with their assigned salesperson, which phase of the frictionless selling framework will be most helpful to them?
Explanation: The correct answer is **Align**. When a sales team's leads encounter difficulties in reaching their assigned salesperson, the Align phase of the frictionless selling framework emerges as the most beneficial. The Align phase focuses on ensuring seamless coordination and communication within the sales team to enhance customer engagement and satisfaction. In the context of leads struggling to contact their designated salesperson, the Align phase involves establishing clear communication channels and protocols to facilitate prompt and effective responses to customer inquiries. This may entail implementing tools such as automated lead assignment systems, shared calendars, or unified communication platforms to streamline communication and ensure that leads receive timely and personalized attention. Additionally, the Align phase emphasizes the importance of aligning sales efforts with customer needs and expectations to foster stronger relationships and trust. By improving accessibility and responsiveness, the sales team can enhance the overall customer experience, increase lead conversion rates, and drive business growth. Therefore, the selected answer accurately identifies the Align phase as the most beneficial stage for addressing issues related to lead accessibility and communication within the frictionless selling framework.

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