True or false? It’s important to code a marketer-friendly website.

True — this removes bottlenecks, allows your team to move faster, and keeps developers building interesting projects versus spending their time making small updates.

True — marketers love to jump into the CSS and API code to adjust and improve the code the developers created.

False — the website has always been managed by IT and they always push website improvements to the top of their work list. There’s no reason to get marketers involved.

False — a CMS does not need to make it easy for marketers to work on the website, and most developers hate learning new systems.


Choose an option to see if it’s correct. Check the explanation below.

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Explanation: True or false? It’s important to code a marketer-friendly website.


Explanation: The correct answer is **True — this removes bottlenecks, allows your team to move faster, and keeps developers building interesting projects versus spending their time making small updates**. Ensuring that a website is marketer-friendly is essential for streamlining workflows, enhancing collaboration between marketing and development teams, and accelerating project delivery. Marketers often need to make frequent updates to website content, design elements, and functionality to align with campaign strategies, user preferences, and market trends. By providing marketers with user-friendly tools and interfaces, they can independently implement changes and optimizations without relying on developers for minor updates or adjustments. This not only reduces bottlenecks and turnaround times but also allows developers to focus on more complex and impactful projects, driving innovation and progress. Therefore, prioritizing the creation of a marketer-friendly website is crucial for optimizing efficiency, productivity, and agility within the marketing and development teams.
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