What kinds of information does your marketing team likely need included in a persona?

The number of people represented by that persona that they need to bring to the website each month

How the persona finds answers to problems and how they prefer to be communicated with

The persona’s first name and email address so that they can be sent personalized marketing emails

The size of the target market represented by each persona


Choose an option to see if it’s correct. Check the explanation below.

Want to Earn All HubSpot Certifications in No Time?

Then check out our exclusive 👉 HubSpot Special Offer All in One!. This comprehensive package includes questions, answers, and detailed explanations for each Hubpot certification. Get everything you need to achieve success faster.

Explanation: What kinds of information does your marketing team likely need included in a persona?


Explanation: The correct answer is **How the persona finds answers to problems and how they prefer to be communicated with**. Marketing teams require detailed insights into how personas seek solutions to their problems and their preferred communication channels to effectively tailor their marketing strategies and messages. Understanding the challenges, pain points, and decision-making processes of personas allows marketers to create relevant and targeted content that resonates with their needs and interests. Additionally, knowing the preferred communication channels enables marketers to engage with personas in ways that are most likely to capture their attention and drive desired actions, whether through email, social media, content marketing, or other channels. By incorporating this information into persona profiles, marketing teams can optimize their efforts to attract, engage, and convert leads, ultimately driving better results and ROI for their campaigns. Therefore, the correct answer highlights the critical role of understanding persona behaviors and communication preferences in informing and guiding marketing strategies to effectively reach and engage target audiences.
HubSpot Roll Special Offer

Special Bundle Offer HubSpot Roll. All in One

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

You may also be interested: