Fill in the blank: When enticing visitors with pop-ups in the ______ stage, you may want to promote offers, sales, or discount codes.

Attract

Engage

Delight

Trick question! Pop-ups aren’t inbound.


Choose an option to see if it’s correct. Check the explanation below.

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Explanation: Fill in the blank: When enticing visitors with pop-ups in the ______ stage, you may want to promote offers, sales, or discount codes.


Explanation: The selected answer, **Engage**, is correct because it corresponds to the appropriate stage in the inbound methodology. In the inbound methodology, the "Engage" stage occurs after the "Attract" stage, where the primary goal is to convert website visitors into leads by encouraging them to interact further with the website or its content. During the "Engage" stage, visitors have already shown some interest in the website, making it an opportune moment to deepen their engagement and move them closer to becoming customers. Pop-ups strategically deployed at this stage can effectively capture visitors' attention and encourage them to take specific actions, such as signing up for newsletters, accessing gated content, or redeeming special offers like sales or discount codes. By leveraging pop-ups in the "Engage" stage, marketers can actively nurture leads, build rapport with visitors, and guide them along the buyer's journey, ultimately facilitating the conversion process and driving business growth.
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