Which of the following represents a phrase match keyword?
+smart tv
-smart tv
[smart tv]
“smart tv”
Certification program: 👉 HubSpot academy certification exams
Explanation: The correct answer is “smart tv”. In search engine marketing, particularly in platforms like Google Ads, a phrase match keyword is denoted by enclosing the keyword phrase within quotation marks. This means that the ad will be triggered when users search for the specific keyword phrase in the exact order, but it can also include additional words before or after the phrase. For instance, if the keyword is ‘smart TV,’ the ad may appear for search queries like ‘best smart TV deals’ or ‘smart TV reviews,’ as long as the phrase ‘smart TV’ is included in the search query. However, it won’t trigger ads for searches that don’t contain the phrase ‘smart TV’ in the specified order. This match type offers a balance between the specificity of exact match and the flexibility of broad match, allowing advertisers to reach a relevant audience while capturing variations of their target keyword phrases. The use of quotation marks around the keyword phrase is crucial to designate it as a phrase match, ensuring that the ad appears for searches that closely align with the specified phrase, thereby maximizing ad relevance and improving campaign performance.
Passing exams is not a workout. Multiple attempts won’t make you stronger.
- All possible certification exam questions
- 100% correct and verified answers
- Instant download
- Detailed explanations written by experts
- Free lifetime updates.
- All Hubspot category certifications in one package. Save big.
Note: we perform daily scans ensuring the file corresponds exactly the latest exam version and contains all possible questions from the real certification program.
You may also be interested:
- Special HubSpot bundle offer - all HubSpot exams in one
- HubSpot CMS for develpers certification exam answers
- HubSpot CMS for develpers II certification exam answers
- HubSpot content hub for marketers certification exam answers
- HubSpot content marketing certification exam answers
- HubSpot contextual marketing certification exam answers
- HubSpot digital advertising certification exam answers
- HubSpot digital marketing certification exam answers
- HubSpot email marketing certification exam answers
- HubSpot frictionless sales certification exam answers
- HubSpot growth driven design certification exam answers
- HubSpot inbound certification exam answers
- HubSpot inbound marketing certification exam answers
- HubSpot inbound marketing optimization certification exam answers
- HubSpot inbound sales certification exam answers
- HubSpot integrating with HubSpot I foundations certification exam answers
- HubSpot marketing hub software certification exam answers
- HubSpot reporting certification exam answers
- HubSpot revenue operations certification exam answers
- HubSpot sales enablement certification exam answers
- HubSpot sales hub software certification exam answers
- HubSpot sales management certification exam answers
- HubSpot sales software certification exam answers
- HubSpot seo certification exam answers
- HubSpot seo II certification exam answers
- HubSpot service hub software certification exam answers
- HubSpot social media marketing certification exam answers
- HubSpot social media marketing II certification exam answers