Your boss asks you to identify your target audience’s preferred channels by collecting feedback. What are the different ways you can collect accurate feedback? Select all that apply.
Run social media polls.
Interview your marketing team.
Run focus groups with customers.
Publish online surveys.
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Explanation: The correct answers are Run social media polls, Run focus groups with customers, and Publish online surveys. These methods are effective for collecting accurate feedback from the target audience about their preferred channels. Running social media polls allows you to directly engage with your audience on platforms they already use, providing real-time insights into their preferences. Conducting focus groups with customers enables you to gather in-depth feedback and insights by facilitating discussions and probing for detailed responses. Publishing online surveys allows for broader reach and scalability, enabling you to collect feedback from a larger sample size and analyze trends and patterns in audience preferences. By employing these methods, you can gather comprehensive and diverse feedback that will inform your understanding of your target audience’s preferred channels, helping you tailor your marketing strategies and efforts more effectively to reach and engage them where they are most active.
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