Exam answers: Integrating With HubSpot I: Foundations certification

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The HubSpot Integrating with HubSpot I Foundations Certification Exam is a meticulously structured program designed to deepen users’ understanding of how to effectively integrate various software tools and systems with HubSpot’s robust platform. As someone who has achieved this certification, I can affirm the immense value it brings to professionals who seek to enhance their technical proficiency and optimize their use of the HubSpot ecosystem.

This certification primarily focuses on the technical aspects of integrating third-party services and custom applications with HubSpot. The curriculum covers a broad range of topics, including the fundamentals of APIs, webhooks, and the HubSpot developer tools. It also explores data synchronization, managing integrations, and troubleshooting common issues. Each module is detailed and includes both theoretical and practical elements that cater to both novice and experienced developers.

Passing exams is not a workout. Multiple attempts won’t make you stronger.

One of the most beneficial features of the certification is its practical approach to learning. The course encourages hands-on experience through exercises that involve real-world scenarios of integrating systems. This practical element was invaluable to me; it allowed me to apply what I learned directly to solving integration challenges within my organization. For instance, understanding how to use HubSpot’s API effectively has enabled me to streamline data flow between HubSpot and other software we use, significantly improving our marketing and sales teams’ efficiency.

Moreover, the certification also emphasizes best practices in maintaining security and data privacy during integrations, which is critical in today’s digital landscape. Learning about these best practices has equipped me with the knowledge to ensure that our integrations not only perform well but are also secure and compliant with regulations, which has added an extra layer of trust and reliability in the solutions we provide to our customers.

Personally, achieving the HubSpot Integrating with HubSpot I Foundations Certification has been a milestone in my career. It has not only boosted my confidence in handling complex technical tasks but has also expanded my understanding of the capabilities and versatility of the HubSpot platform. This certification has been instrumental in enabling me to leverage HubSpot more effectively, helping our organization to automate processes, enhance customer engagement, and ultimately drive growth.

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What is a commonality of one-to-one and one-to-many integrations?

• One-to-one and one-to-many integrations both need OAuth authorization to work.
• One-to-one and one-to-many integrations can both be sold on the HubSpot Marketplace.
• One-to-one and one-to-many integrations can both be used on multiple HubSpot accounts.
• One-to-one and one-to-many integrations both need authentication to work.

Explanation: One-to-one and one-to-many integrations both need authentication to work. This statement is correct because authentication is a fundamental requirement for any integration to access and interact with data or functionalities across different systems. In a one-to-one integration, where one application directly integrates with another application, authentication ensures that the connection between the two systems is secure and authorized. Similarly, in a one-to-many integration, where one application integrates with multiple other applications or systems, authentication is essential to verify the identity of the integrating application and grant it access to the necessary resources or data. Without authentication, neither type of integration would be able to establish a secure connection and exchange information effectively. Therefore, the commonality of requiring authentication makes this option the correct answer. While OAuth authorization is important for securing access to resources, it specifically pertains to the authorization process rather than the general authentication requirement. The other options, such as being sold on the HubSpot Marketplace or used on multiple HubSpot accounts, do not necessarily apply to all integrations and are not inherent to the nature of one-to-one or one-to-many integrations.

A customer wants to help their sales team generate new deals through email, which is their primary form of communication with potential customers. They’re evaluating whether they should build a custom solution. What’s the first question you should answer to help them determine next steps?

• What problem is this integration aiming to solve?
• What type of integration will you need to build?
• What part of the HubSpot platform are you trying to integrate with?
• What tier of HubSpot accounts does your user or company currently have?

Explanation: The first question to answer to help the customer determine next steps is “What problem is this integration aiming to solve?” This question is the most crucial because it sets the foundation for the entire integration process. Understanding the specific problem or challenge that the customer is facing allows for a clear identification of the objectives and requirements of the integration. In this scenario, the customer’s primary goal is to assist their sales team in generating new deals through email, which is their main channel of communication with potential customers. By addressing this question first, it enables the exploration of whether a custom solution is necessary to effectively address the identified problem. It also facilitates a comprehensive analysis of alternative solutions, such as existing features or integrations within the HubSpot platform, before committing to building a custom solution. Additionally, by focusing on the problem at hand, it ensures that the integration aligns closely with the customer’s specific needs and objectives, ultimately leading to a more successful implementation and outcome. The other options, such as determining the type of integration needed or the part of the HubSpot platform to integrate with, are secondary considerations that depend on the problem being solved and should be addressed after clarifying the primary objective of the integration. Similarly, understanding the tier of HubSpot accounts is relevant for certain technical limitations or access to features but is not as crucial as identifying the core problem that the integration aims to solve. Therefore, the question about the problem the integration aims to solve is the correct first step in determining the next course of action.

What does the acronym CRUD stand for?

• Clean, Reduce, Unload, Defer
• Computer, Router, USB, Disk
• Create, Read, Update, Delete
• Command, Return, U-Key, Delete

Explanation: The correct answer is “Create, Read, Update, Delete” (CRUD). This acronym represents the four basic functions of persistent storage in a database or the primary actions that can be performed on data. “Create” refers to the action of adding new data to the database. “Read” signifies the process of retrieving or viewing existing data from the database. “Update” involves modifying or altering existing data in the database. Lastly, “Delete” denotes the action of removing or eliminating data from the database. These four operations are fundamental to database management systems and are commonly used in software development for handling data manipulation tasks. Understanding CRUD operations is essential for designing, implementing, and maintaining database systems and applications that interact with data. The other options presented, such as “Clean, Reduce, Unload, Defer,” “Computer, Router, USB, Disk,” and “Command, Return, U-Key, Delete,” do not accurately represent the standard meanings associated with the CRUD acronym, making “Create, Read, Update, Delete” the correct answer.

Which of the following is NOT a feature of a test account?

• They function just like a regular customer account.
• They expire after 60 days and you can’t renew them.
• They have Enterprise-level Marketing, Sales, Service, and CMS Hubs with some limitations.
• You can add contacts, send emails, and create workflows inside them.

Explanation: The correct answer is “They expire after 60 days and you can’t renew them.” This statement accurately identifies a characteristic that does not apply to test accounts. Test accounts typically serve as sandbox environments for users to experiment with and test the features of a platform without affecting real customer data or operations. While test accounts mimic many functionalities of regular customer accounts, they often come with specific limitations or conditions to differentiate them from production environments. Test accounts usually do not expire after a fixed period, as their purpose is to provide an ongoing space for testing and development. Instead, they may have limitations on the number of contacts, emails sent, or other actions performed within them to prevent misuse or abuse. Additionally, test accounts often have access to enterprise-level features across various hubs, albeit with certain restrictions or limitations, allowing users to explore and evaluate advanced functionalities without committing to a full subscription. The ability to add contacts, send emails, and create workflows inside test accounts aligns with their intended use for testing and experimentation, facilitating the evaluation of platform capabilities and functionalities in a controlled environment. Therefore, the statement indicating expiration after 60 days without the possibility of renewal is incorrect regarding the features of a test account.

A customer wants to create an internal integration that’ll assign a contact directly to a chosen workflow. What type of integration would this be and what type of authentication method would you use?

• One-to-many, OAuth
• One-to-one, OAuth
• One-to-many, Private app
• One-to-one, Private app

Explanation: The correct answer is “One-to-one, Private app.” In this scenario, where the customer intends to create an internal integration to assign a contact directly to a chosen workflow, a one-to-one integration is suitable. A one-to-one integration involves a direct connection between two systems, typically between the customer’s application and the HubSpot platform in this case, enabling seamless communication and data exchange between them. Since this integration is internal and specific to the customer’s use case, a private app authentication method would be appropriate. Private apps allow organizations to create custom integrations for their internal use, granting them secure access to the HubSpot platform’s functionalities without exposing sensitive data or functionalities to external parties. This authentication method ensures that only authorized users within the organization can access and utilize the integration, maintaining data privacy and security. Therefore, a one-to-one integration with a private app authentication method aligns with the customer’s requirements for creating an internal integration to assign contacts to workflows directly.

• What is a commonality of one-to-one and one-to-many integrations?
• A customer wants to help their sales team generate new deals through email, which is their primary form of communication with potential customers. They’re evaluating whether they should build a custom solution. What’s the first question you should answer to help them determine next steps?
• What does the acronym CRUD stand for?
• Which of the following is NOT a feature of a test account?
• A customer wants to create an internal integration that’ll assign a contact directly to a chosen workflow. What type of integration would this be and what type of authentication method would you use?
• Fill in the blank: CREATE is to POST as UPDATE is to ____.
• What is NOT a key benefit of the HubSpot APIs being RESTful APIs?
• What HTTP method would you use if you wanted to read the tickets data from a HubSpot account?
• Select all that apply. Which of the following is a difference in the way developers and users interact with the CRM?
• A customer wants to update a custom object’s associations to be associated with the company object. How should they go about it doing this from the UI, without making a call to the API?
• Why are the standard CRM objects closely aligned?
• What is the importance of an entity relationship diagram?
• True or false? A timeline event can be associated with zero contacts.
• What is the importance of an object type’s unique ID?
• How many company records can an individual engagement object, such as an email, be associated with?
• Where can you find pre-built Postman collections to view and test API calls?
• True or false? You would have to make another call to the contacts endpoint to get more information on the contacts associated with a company.
• In the HubSpot UI, where can you find the other objects associated to an individual contact record?
• Which of the following is a drawback to how API calls return associated contacts object data?
• What does delegated authorization mean?
• Which of the following is an example of how you interact with OAuth on a daily basis?
• What is the purpose of an .env file?
• What account permission level is required to create private apps?
• Select all that apply. Which of the following are the different ways you can filter the private app API call logs?
• You want to build a private app that can create new custom objects. What scope would you need to give this private app access to?
• How can you find the API version number for the call you’re using?
• What is the main purpose of an API rate limit?
• Fill in the blank: HubSpot API rate limits vary by authentication method and _____.
• Which API has a special limit of four requests per second per authentication token?
• What is the maximum number of private apps you can create in one account?
• Which of the following is NOT a benefit of using a Batch API endpoint?
• A customer wants a ticket’s data called on a certain web page to also be available in other parts of the integration. What could you do to ensure you’re not making too many of the same calls to the API?
• How does a webhook differ from a traditional API call?
• Select all that apply. What are the benefits of having an app monitoring tool in your HubSpot account?
• Which of the following is NOT a benefit of using the dev docs?
• What is the most common cause of a 404 error?
• Fill in the blank: HubSpot API errors are structured to be ______, but it’ll also be helpful for you to recognize some common error response codes when troubleshooting.
• What is the best strategy to avoid receiving 400-level errors?
• Which of the following resources would be best to use if you wanted to crowdsource a development question you have?
• What is the main difference between the dev docs and the knowledge base (KB)?
• Why is it best practice to add a delay between automatic, repeated API calls?
• Select all that apply. Which of the following topics can be found on the API-side of the dev docs?
• What is the key difference between 400- and 500-level errors?
• When would you likely receive a 477 error?
• A customer has a lot of inbox conversations coming in each day for their service reps. Their reps can sometimes miss questions because of how full it gets. They mainly work in Slack and would prefer if they could answer their customers’ questions without leaving that app. What part of the dev docs could help you create this connection point?
• What is NOT one of the benefits of the HubSpot developer community?
• How can you set up the idProperty to use a unique parameter, such as an email address, other than the contact record’s ID number?
• Which of the following is needed to call a custom property in your integration?
• Why is it recommended to use Axios when making HTTP requests?
• True or false? Using a try/catch is recommended in case the API call fails.
• When creating a new object record, how is the new data sent along?
• Which of the following is NOT a way to keep your access token safe?
• What is the difference between a 200 response and a 201 response?
• What is the purpose of a pug template?
• A bike repair shop customer wants to make it easier for their repair technicians to alert customers when a job has been completed. Their repair technicians are busy and don’t have time to send individual messages to their customers. Which of the following is the fastest, easiest potential solution you could offer?
• True or false? You must build a Node app to test API calls.
• Fill in the blank: const headers = { Authorization: `Bearer ${private_app_token} ‘Content-Type: ______ }
• Which of the following is the correct API endpoint for calling the Companies API?
• Which of the following is a key reason you should use node packages when building a basic Node app?
• Select all that apply. Which of the following is a benefit of using a promise when working with APIs in a Node App?
• What is the key difference between a one-to-one integration and a one-to-many integration?
• What is the main purpose of a developer account?
• True or false? Most HubSpot API endpoints are public and can be accessed using client-side JavaScript.
• Which of the following is a good use case for using the Webhooks API?
• What is the purpose of using OAuth in a one-to-many integration?
• Select all that apply. What is the purpose of having a pipeline view for deals and tickets?
• Fill in the blank: There can be many timeline events associated with a contact, but a timeline event cannot be associated with ____ contacts.
• Which of the following is NOT a benefit of using OAuth as your authentication flow?
• When working with a private app, you receive the error 403. How would you go about rectifying this error?
• When expiring your private app access tokens, how much of a time buffer can you set before the private app token is rotated?
• What is the key benefit of using a webhook call in a workflow?
• What type of HTTP method is a batch API call?
• True or false? You can list an integration that receives error responses 7% of the time.
• Where would you submit a question regarding a JavaScript error you received within the HubSpot developer Slack?
• Fill in the blank: For an integration, the single required parameter is _____.
• Select all that apply. What are some of the query parameters for standard CRM objects.
• Select all that apply. What are the different HubSpot account types that developers can use?
• When starting a new development project, what’s the biggest benefit to visiting the HubSpot Marketplace as your first step?
• True or false? Developers can add associations to custom objects and standard CRM objects.
• When making an API call to a standard object, what query parameter must you append to get connected contact records?
• True or false? The OAuth endpoint expects the form/urlencoded format instead of JSON.
• True or false? Most HubSpot APIs require you to use either OAuth or private app for authentication.
• Fill in the blank: Apps using OAuth are subject to a limit of ____ requests every 10 seconds.
• True or false? In most situations, you’ll want to create a one-way bridge to dictate the flow of information between your integrations.
• What must the user do to authenticate with OAuth?
• What must you first obtain and then add to your OAuth flow (once the authorization expires)?
• What is the main benefit of the HubSpot developer changelog?
• True or false? You can use the dev docs to make test calls to the API.
• Which of the following statements about private apps is NOT true?
• What are the two things you need to pass along to the axios .get method?
• True or false? You must have a Professional or higher HubSpot account to purchase the API Add-on.

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